An add-back is an expense on a target company's income statement — an owner's above-market salary, a personal cost run through the business, or a genuinely one-time charge — that a buyer adds back to reported earnings to estimate what the business would actually earn under new, arm's-length ownership before a valuation multiple is applied.
Add-backs feed directly into seller’s discretionary earnings, the earnings base Canadian small-business valuation practice runs on. Deavo’s own definition states plainly that SDE is “the business’s pre-tax profit plus the owner’s salary, perks, interest, depreciation and one-time costs” — each of those items is itself an add-back category. The same source publishes illustrative median SDE multiples by sector — 2.1× for restaurants, 2.4× retail, 2.9× trades and services, 3.0× health and wellness, 3.2× professional services, 3.6× manufacturing — explicitly framed as “illustrative medians for research context only … not an appraisal.” No Canadian regulator or industry body publishes an authoritative list of which specific expenses qualify as an add-back; it is negotiated deal by deal, and the multiple is only as reliable as the underlying earnings figure it is applied to.
The discipline that separates a legitimate add-back from an inflated one is simple to state and easy to get wrong in practice: the cost has to be genuinely one-time, personal, or above what an arm’s-length replacement would actually cost the business going forward. A market-rate general manager salary the buyer will still have to pay after closing is not an add-back, even if the departing owner was drawing that exact figure — folding it back into earnings inflates the multiple base with a cost that does not disappear. The inverse discipline — maintenance capital expenditure that a buyer must keep funding regardless of who owns the business — is the standard check against an over-aggressive add-back schedule; see maintenance capital expenditure.
A target’s income statement shows $410,000 of pre-tax profit. Diligence identifies $85,000 of owner salary above what a market-rate general manager would cost the business, a $22,000 one-time legal settlement, $14,000 of the owner’s personal vehicle lease run through the company, and a $9,000 non-recurring software migration. The buyer’s add-back schedule totals $410,000 + $85,000 + $22,000 + $14,000 + $9,000 = $540,000 of normalized SDE, the base a sector multiple is applied to — but only because each of those four items is genuinely one-time, personal, or above-market. A retiring allowance paid to a departing owner at closing is the same kind of one-time item and gets the same scrutiny before it is added back.
See also: Retiring allowance · Maintenance capital expenditure · Purchase price allocation.
A 30-minute call is enough to tell you whether AI pays for itself here.
Nobody publishes Canadian transaction data, so every valuation in this country quotes an American benchmark. We are building the Canadian one — multiples, asking-to-sale spreads and days on market, by sector and by city. Leave an email and you will see it first.
No pitch, no listings. One email when the first report lands.